Starting point
An outdated customer portal, an on-premise CRM and an in-house solution in the service area: MULTIVAC's digital infrastructure was working, but was no longer fit for the future. In order to secure its competitiveness and keep its finger on the technological pulse, MULTIVAC decided to move to the cloud. In the service area, the requirements were correspondingly clear: a better connection to mobile devices, more efficient resource planning, optimization of technician deployments and overall leaner and simpler processes. Transparency and efficiency were also at the top of the sales wish list: The sales solution should always be available, the quality of the data should increase and it should be easier to see what opportunities the market is currently offering. In addition, cooperation between sales and service and the back office should be improved. A similar picture emerged in the area of commerce: MULTIVAC wanted to develop further, a cloud product with more interfaces, functionalities and an open infrastructure.
Project details
Introduction of SAP CX Sales
Enable the same access to customer data for everyone internally. Create better documentation and transparency. Optimize processes. Increase usability and acceptance. MULTIVAC achieves all this with the new SAP CX Sales solution. It was introduced in the first pilot country in six months together with SYBIT and then rolled out worldwide in several clusters.
Highlights
- 1,200 users
- Activities, leads, opportunity and pipeline management
- Special solution for machine configuration
- Customized quotation management: quotations can be generated from SAP CX Sales and filled out globally in standardized templates using an interface to Word
- Every country can use Sales, even if they do not have SAP ERP
- Added value for product management: system shows which products are selling well and how competitor machines are performing in the market

Introduction of SAP CX FSM
A better tool for assignment planners and technicians. Mobile capability. Large benefits with manageable implementation effort. While maintaining the functions of the previous system. With the introduction of the SAP CX FSM solution, MULTIVAC fulfilled not only these wishes, but also became a pioneer together with Sybit – the SAP solution, just introduced in 2019, was brand-new at the time.
Highlights
- 800–1,000 users
- Pioneering partners: MULTIVAC and Sybit established the first connection of the C4C solution as a ticketing tool to the FSM solution
- SAP CX FSM enables increased efficiency, reduced costs and improved focus on service transactions
- Guaranteed future viability, since functions are constantly expanded
- Simpler, more attractive use for technicians and planners
Introduction of SAP CX Commerce
A modern successor for the existing customer portal, stateof-the-art both technologically and in terms of UX. Expanded functions. Mobile capability. Higher stability and speed. With SAP CX Commerce, MULTIVAC and Sybit have built a customer portal for the future.
Highlights
- 7 developers, 5 locations, 1 year, conducted entirely remotely
- Higher speed: fewer retrievals in the ERP, since a synchronous call is not necessary for every function
- B2C experience: custom UI, overview of all orders, offers and current services, including notification panel
- Replacement parts shop: shopping cart shows price and availability, automatically records the serial numbers of machines used, with emergency mode for urgent orders
- Self-service machine management: overview of the machine park including details on software and location, all documents including maintenance and warranty contracts available online, users can request new contracts, create service tickets and order suitable replacement parts
- New entry point for smart services: the portal provides access to live machine data such as production goods, capacity, time schedules or error messages
- Pro-active: customers or user groups can be notified of new products or smart services (e.g. through notifications of via SMS)
"The project definitely thrived due to the expertise on both sides. We were able to build on a broad foundation of previously gained knowledge and skills. The agile project method then ensured that the whole project arrived at the desired destination. The combination of agile and remote worked excellently for MULTIVAC and Sybit and was surely decisive for the success of the project.“
Dominik Rotter, Competence Lead Business Models & Processes, MULTIVAC
Conclusion
With the SAP Customer Experience solutions, MULTIVAC succeeded in harmonising the customer-oriented processes of a globally active corporation, improving its customer journey steering and getting itself technologically fit for the future. With optimised information provision, online services going far beyond the norm and efficient customer data management, the company is noticeably increasing customer satisfaction and its own operational speed. The close and fully transparent collaboration between MULTIVAC and Sybit was decisive for the success of this comprehensive CX project. Both sides brought experienced experts to the table who were highly committed to making use of the new tools. The result: the project ran entirely according to plan and came in partially under budget.

Profile
MULTIVAC Sepp Haggenmüller SE & Co. KG
MULTIVAC is a leading global manufacturer of integrated packaging solutions. In addition to the production of packaging machines, they also focus on solutions for processing and cutting, for marking and labelling and for quality inspections and product handling. The company’s market position is based in innovative, state-of-the-art technologies, a comprehensive product portfolio and many years of expertise and experience.
Headquarters: Wolfertschwenden, Bavaria
Industry: Mechanical engineering
Employees: 6.500
Solutions: SAP CX Sales, SAP CX Service / FSM, SAP CX Commerce
Web: www.multivac.com

What do you think of MULTIVAC's experience with SAP & SYBIT?
Do you want to elevate your customer experience like MULTIVAC by using SAP solutions and sustainably improve your processes? With our extensive experience in SAP and customized solutions, we help you leverage modern technologies to strengthen your customer relationships and optimize your internal processes. Do you have any questions or need personalized advice? Our experts are ready to assist you in bringing your vision to life.
Mail: sales@sybit.de
Tel.: +49 7732 9508-2000