B2B eCommerce platform

Whether in a sales or after-sales context: without product data in eCommerce, digital services such as spare parts stores are worthless. The Internet of Things (IoT) or machine learning cannot function without the right product data. Immensely important information such as prices and availability is always based on qualitative and consistent data.

The best way to do this is to use a product information management system (PIM system). All subsystems that require product data (including price and availability) can draw their information from this central PIM system. This ensures data consistency on the website, store, portal or marketplace and your customers receive reliable, correct information in quotations or in customer service.

In addition to data quality, visualization is a key aspect in the correct handling of products at digital touchpoints. Whether in the context of after-sales (spare parts), CPQ (configuration) or classic purchasing processes. Using 2D or 3D product visualization or even dynamic image design, for example in the context of ETO processes or individual product configurations, there is immense potential here to make your own commerce solution not only state of the art, but also modern and innovative. In other words, a cloud commerce solution - regardless of its form and scope - cannot be successful without modern visualization.

Sales, for example, also benefits from up-to-date and consistent data. Good advice is only possible if the sales department knows that spare parts really fit, that the corresponding accessories can be installed or used with a special tool or only in conjunction with a service.

However, cloud commerce platforms can do much more for sales. If customers can keep an eye on their own order history and independently track the current status of even complex orders, availability and delivery conditions in real time, this not only ensures customer satisfaction, but also relieves the burden on inside sales and the sales department.

With eBusiness offerings such as a spare parts store, service processes become an important economic factor. Thanks to high gross margins, this area is highly profitable - especially for durable products. The after-sales business also stabilizes turnover: demand for spare parts or maintenance services is less subject to economic fluctuations.

The service sector also offers great potential for completely new, lucrative business models. Digital services such as predictive maintenance, IoT dashboards, remote services and machine learning data are just a few examples. If customers monitor their own machines on service portals, manufacturers can also provide specific upgrades or recommendations for these machines - which in turn can be ordered directly in the portal. It is also possible to proactively point out errors or the possible failure (wear) of a part.

Designed and implemented in end-to-end processes, eCommerce solutions are the basis for holistic, profitable customer interactions. Omnichannel, in real time and personal. You too can find your path to success in eBusiness. Take a look at our references and further content. You will find plenty of new perspectives for your business model too.

The implementation of an individual vision in connection with the SAP Commerce Cloud offers a multitude of benefits for companies that want to position themselves successfully in the digital business world.

These include increased customer centricity, increased sales through personalized experiences and marketing campaigns, increased efficiency through automation and integration, scalability for growth, competitive advantage, data-driven decisions, improved user experience, future-proofing and adaptability to changing market conditions. The implementation of an individual vision on this platform enables companies to operate successfully in the digital business world and achieve long-term success.

Building a platform strategy for the coming years is crucial for companies aiming for sustainable success in the digital economy. The B2B eCommerce platform is at the center of this strategy, and for good reason. This powerful eCommerce platform provides the ideal foundation to develop customized, customer-centric solutions that meet the ever-changing demands of the market.

With the Digital Commerce Platform, companies can not only expand and optimize their eCommerce business, but also lay the foundation for a comprehensive digital transformation. The platform enables seamless integration with backend systems, process automation, personalized customer engagement and the use of real-time data to make data-driven decisions.

By strategically building and continuously optimizing their platform strategy, companies can ensure that they react flexibly to changes in the market environment while offering their customers an outstanding experience. Sybit is a reliable SAP Premium Partner that accompanies companies on their path to sustainable growth and success.

The B2B eCommerce platform offers your IT department a wide range of benefits. These include efficient use of resources, scalability, increased security, easy integration with other systems, automation of processes, access to the latest technologies and efficient data management. Overall, the platform allows the IT department to focus on more strategic tasks while using a state-of-the-art eCommerce platform without having to worry about time-consuming maintenance and infrastructure management. This increases the efficiency of the IT department and promotes a focus on business-critical tasks.

The B2B eCommerce platform plays a crucial role in increasing efficiency and achieving business goals. Its powerful features and benefits enable:

Improved customer centricity: the commerce platform supports the creation of personalized, customer-centric experiences. This leads to higher customer satisfaction, increased customer loyalty and ultimately higher sales.

Increased efficiency: The platform automates many tasks, from product data management to inventory management. This enables the company to use resources more efficiently and reduce costs.

Scalability: The digital commerce platform is flexible and can be expanded as required. Companies can expand into new markets and respond to growth without having to make expensive infrastructure investments.

Security: The platform is operated by a reliable provider and meets strict security standards. This gives companies and customers confidence in the security of their data and transactions.

Data-based decisions: The cloud commerce solution offers extensive analysis and reporting tools that enable companies to make informed decisions based on real-time data. This helps to optimize business processes and better achieve corporate goals.

Overall, the cloud commerce platform helps companies achieve their business goals more efficiently by increasing efficiency, promoting customer centricity and enabling adaptability to changing market conditions. This powerful platform supports companies in their quest for sustainable success in the digital economy.

A B2B eCommerce platform can have a significant impact on the time spent in the store, bounce rates, conversions and traffic.

Dwell time in the store: The B2B eCommerce platform offers the opportunity to create engaging and personalized user experiences. Through user-friendly navigation, appealing product presentations and customized recommendations, customers can stay on the website longer to explore products. This increases the time spent in the store and offers more opportunities to present products and convince potential customers.

Bounce rates: By improving the user experience and reducing friction points, bounce rates can be reduced. If customers can easily find what they are looking for on the website and have a smooth shopping experience, they are less likely to leave the site prematurely.

Conversions: The B2B eCommerce platform offers powerful features for product placement and implementing targeted marketing campaigns. This can lead to a higher conversion rate as customers are motivated to complete a purchase. In addition, the platform supports efficient payment processing and provides trust and security for the purchasing process.

Traffic: Implementing a cloud commerce platform can increase the visibility and reach of your products and services. With search engine optimized pages, integration with various sales channels and the ability to scale the business, you can increase traffic to your website.

A cloud commerce solution allows businesses to create personalized and efficient eCommerce experiences that can increase dwell time, reduce bounce rates, drive conversions and increase traffic. These positive effects are crucial to increasing eCommerce success and driving business growth.